What a great opening to an email — don't you agree? It's a little bit quirky, personal and friendly. Unfortunately, what followed didn't live up to expectations. I've only been to one of Eventbrite's events, so its recommended events were way off. I really love cake, but I got turnip. A great campaign spoiled all for

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I'm in the middle of packing for a motorcycle trip. Space is at a premium, and I'm having to make hard choices about what stays at home. Take too much and the bike won't handle; but leaving my waterproofs behind, for instance, will no doubt end in one soggy, grumpy biker. So it's the hardback books that I'm sacrificing

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Search engine optimisation is nonsense Perhaps a little bit of an exaggeration, but not much. It's certainly true to say that the SEO tricks peddled by most of the self-proclaimed experts out there are at best useless, and at worst damaging. We've become so familiar with search engines that we forget just how cleve

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