Recent days have brought renewed news coverage of the amended EU e-Privacy directive, and what it means for online marketing. As usual with news about the internet and EU regulations there's been a lot of hyperbole. Here's our summary of what it could mean for you. Email The new email marketing provisions increase

Read more...

Search engine optimisation is nonsense Perhaps a little bit of an exaggeration, but not much. It's certainly true to say that the SEO tricks peddled by most of the self-proclaimed experts out there are at best useless, and at worst damaging. We've become so familiar with search engines that we forget just how cleve

Read more...